Ferrari California T

For Ferrari, Battalion created a “can’t miss” program for an exclusive, hand-picked group of brand commensurate bloggers and social media influencers to experience the Ferrari California T in Big Sur, California. Each moment of the three-day event was staged with special touches and picture-perfect moments, resulting in images and videos — seen by an audience of over 10 million — which captured the essence of the world’s sexiest, most desirable convertible GT.